Objective

Self-promotion, and celebrating the festive season in the 8RewardsRoad.com spirit.

Concept

A Facebook app that plays on the 8RewardsRoad.com reputation as Rock Stars of the Internet, for clients (and other users) to design an e-greeting with a customizable Rock Star avatar.

Summary of Campaign

Rock it out Cards allowed users to design their Rock Star alter ego by customizing their avatar’s face, clothing, accessories, gestures, and a personalized message. A photo album would be automatically created to aid visibility, and an email function provided an additional avenue to unleash their Rock it out Card beyond Facebook.

Campaign results

The app helped our company foster relationships with our clients, alongside our regional partner offices and their clients as well. It was also a fine showcase of our design and tech-savvy edge, resulting in several new Facebook development projects.

Campaign Dates

30 Jan 2011

GO TO FACEBOOK PAGE
(Please ensure you disable "Secure Browsing" on Settings to access the App)